Frederique Constant was still a small company at that time that didn't have an internal legal department reviewing trademarks, design registration, or design patents. Had they been paying greater attention, they could have registered the design and possibly protected it. Instead, the watches they introduced with the heart beat design were quickly imitated by competitors. By then, it was too late to register the design, so Frederique Constant had to seek out another way to establish a strong association in the minds of consumers and assert that the design originated with Frederique Constant. The way they decided to do that was by continuing to make and improve upon the Heart Beat collection.
The new Frederique Constant Heart Beat Manufacture watch that features a blue dial and subdial for the date at 12 o'clock is equipped with the automatic manufacture caliber, the FC-941. While the watches bear the same name as their predecessors, this model features some changes. It keeps the 42mm case, which provides ample space for the incorporation of an additional function of "date by hand," as the brand calls it, at 12 o'clock. This is in contrast to the hour-and-minutes-only functions on the white-dialed model that runs the basic FC-930-2 movement. Even though the FC-930 movement was introduced in 2006, both calibers feature the latest upgraded technology. The escapement that can be seen through the heart beat aperture is made of silicon, reputed for its long service intervals.
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